GetAbstract recommends this semitechnical, highly detailed, comprehensive and professional primer as an excellent resource for anyone involved in project planning, management or sponsorship. Rating: Applicability 9, Innovation 8, Style 7. (getabstract.com)

 

Very helpful and inspiring. The book helps me focus on what is really relevant, leaving the rest to the project manager. I wish I had read it ten years ago. (amazon.com)

 

A refreshing approach! ... Consistently focusing on achieving the business goals of projects without ever getting lost in the details of project management. The numerous quotes from project sponsors were recognizable and fun to read. An inspiring and useful book. (amazon.com)

 

A great book, easy to read and really practical ... If you are looking for a practical book on project sponsorship this is a must have. (amazon.com)

 

The author takes four key principles towards successful project sponsorship and uses them as effective tent pegs, building around them a range of practical, actionable examples and suggested good practice instead of purely dry, theoretical models, rules and strategies. This is a book for doing and getting things done. ... an engaging read. It was not patronising but supportive; thought provoking and positively reactive ... a little goldmine. (autamme.com)

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This book is also available as audiobook.

This checklist helps you to ask the right questions. An indispensable tool for the project sponsor!

How do you do that, developing a business case? With this checklist you make sure you don't miss anything.

What makes it such a challenge to advance the role of project sponsors? And what are the basic elements of a successful approach? This article is based on Chapters 12 and 13 of the book Successful Project Sponsorship, A Time-Saver for the Busy Executive.

The business executive represents the sponsoring organisation’s senior management and is responsible for the strategic direction of the project and the delivery of its proposed benefits. He, or she, directs the work of the project manager, therefore, any organisation striving to improve project management faces the challenge of developing the business executive role. In this article Michiel van der Molen, author of 'PRINCE2 for the Project Executive', shares his experiences of working with groups of business managers who fulfil this role.